by Brian | Sep 22, 2019 | Product Cycle
A concept that has been made popular by Amazon is to use a press release and frequently asked questions, known as a PRFAQ, as a tool to help you in new product development. Typically, the company would not write a product press release until the product was finished....
by Brian | Sep 15, 2019 | General Framework
One of the things I see many entrepreneurs struggling with is how to fix or improve the outcomes from their business. The main reason why I see this happening is because entrepreneurs think of their business as one thing. In reality, every business is a collection of...
by Brian | Sep 8, 2019 | General Framework
I went to my mother-in-law’s cabin this weekend to help her chop and move some wood. She had to take down a large tree recently that was about 3 feet in diameter and 70 feet tall. The tree was cut up into discs about a foot thick. Along with a few others, I spent...
by Brian | Sep 1, 2019 | General Framework
Before I started focusing on optimizing for outcomes, I had started a YouTube channel producing how-to videos related to automation and efficiency improvements in business. As I shifted my focus, the time needed to produce the videos was consumed by other activities....
